Topic
Sales funnels
A sales funnel is just a marked-out path: the ad attracts, the page or conversation qualifies, the payment closes, the follow-up catches what fell through. Most businesses lose their customers between two steps; this topic helps you plug the leaks.
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Frequently asked questions
What does a WhatsApp sales funnel look like?
Click-to-WhatsApp ad, automatic welcome message, qualification through a few questions, product recommendation, payment link, follow-up if needed. Every step is measurable.
Where do I lose the most customers?
Almost always at payment. Every extra step (switching apps, re-entering a number) eats away at conversion. That's why paying inside the conversation matters.
Do you need a sales page?
For expensive products or courses, yes: it builds trust. For everyday products, a well-run conversation is often enough.